Local band Block Scholars wins national online contest

Three up-and-coming bands are one step closer to savoring the sweet taste of success. Maker of the world's highest-quality ultra-premium tequila, Patrón today announced the three Grand Prize winners of its Patrón XO Cafe Music Project. 

The three Grand Prize winners of the Patrón XO Cafe Music Project are:

• Block Scholars of Colorado Springs, Colo.
• Cello Kid of Virginia Beach, Va.
• Plastiq Passion of New York, N.Y.

“Patrón XO Cafe is a brand that is dedicated to supporting and celebrating music and musicians,” says Jennifer Long, Patrón’s brand director. “We set out to give these three deserving bands a new stage to showcase their talent and provide them with valuable resources to help them break into the music industry.”

In July, Patrón XO Cafe coffee liqueur encouraged unsigned bands thirsty for their big break in the music industry to submit their acts at apps.facebook.com/xocafemusicproject to receive advice from industry experts, the opportunity to perform at one of Patrón’s XO Noir music festival after parties and a chance to win their choice of a prize package (promoting, recording or touring support) to help them succeed in the music industry.

 100 semi-finalists were selected by an outside judging panel comprised of prestigious representatives from RCRD LBL, after which time the public was asked to act as “Record Executives” and rate their favorite bands to help determine the Grand Prize winners. The eight bands with the highest scores moved onto the finals where the three bands were selected by SPIN and RCRD LBL to win the prize package of their choice.

 The three grand prize winners will have a choice of the following packages valued at approximately $2,860 each:

• “On the Road” Touring Kit: Includes prepaid gas and food card, hotel vouchers, PA system, mixers and cables
• “In the Spotlight” Promotional Kit: Includes stickers, business cards, posters, banners and a radio spot
• “In the Studio” Recording Kit: Includes rehearsal and studio time, a mixing and mastering session and CD copies

For more information about the winning bands, visit apps.facebook.com/xocafemusicproject.